Ecommerce marketplace web development in Laravel
An eCommerce marketplace that does not only focus on bringing benefits to buyers and sellers but also raises a charity funded based on every penny spent.
Unlike other online market platforms, the website does not only focus on bringing benefits to buyers and sellers but also raises a charity funded based on every penny spent.
The client has been in this business for a long time and wanted InApps to completely revamp the UI/UX of this unique platform. The only note while designing this was to attract more users to shop here, and simplify due to its seamless shopping experience and intuitive features.
We added a clean bar graph for users to quickly view information regarding the ongoing campaigns and the details about specific donations and contributions. This not only enhanced the overall functionality but also turned out helpful for users.
We also introduced a bar graph for users to quickly view the information in terms of the ongoing campaigns, donations, and contributions for the campaign.
The amendment does not only improved the overall functionality of the application performance but also enhanced the user experience.
As we said, the platform was more than just a marketplace, we meant it.
While improving the UI design of the platform, we decided to add a graphical representation of all the funds raised so people visiting the website can get a birds-eye view of the current scenario and hence be motivated to make donations.
The category section was divided into two parts. One section is for keeping track of the charity’s activities and the other one is for the shopping categories.
We also design various icons to match the website’s theme and help users navigate through the website easier.
Our team of business analysts carried out a detailed feature listing after several brainstorming sessions with the client. The uniqueness of this platform was that the users could even choose which sector of society they wanted to contribute to.
Along with that, users are also provided with a wide range of product categories such as health, beauty, fashion, etc. The user experience around shopping on SNTF was at the core of the platform’s success.
Another function added to the platform was to help users create fundraising campaigns directly on the app. This part of the website would be dedicated to a special cause where shoppers can make donations.
In conclusion, the project was challenging yet worth taking for our team as it required ideating and designing on two forefronts. One of a marketplace and the other of a charity website.
Coming together is a beginning. Keeping together is progress. Working together is success.